The Lumiere brothers showed the first movie to public customers in France in 1895 – only 130 years ago. But today video is becoming the dominant medium in human communication. It accounts for most of our consumer internet traffic worldwide. The gigabyte equivalent of all the movies ever made now crosses the global internet every two minutes. Nearly a million minutes of video content cross global IP networks every sixty seconds. It would take someone – anyone – 5 million years to watch the amount of video that scoots across the internet each month. YouTube – YouTube alone – sees more than 1 billion viewers watching more than 5 billion videos on its platform every day. Video is here, and everywhere.
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