Apple has launched their official 2025 holiday advertisement for the season. This years commercial comes in at 2 minutes and features two friends taking a snowy hike, one of whom drops their iPhone into the snow, which is soon picked up by a forest creature, who proceeds to gather even more forest creatures to use the iPhone and stage a sing-and-dance. It’s goofy and fun, and all of the various animals are puppets, giving it sort of a Jim Henson vibe.
The holiday ad is called “A Critter Carol”, with a tagline “This holiday, remember that friendship is a gift”, and the entire commercial was shot on an iPhone 17 Pro (which is also the same iPhone that drops into the snow).
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