An industrial video may be used for: Marketing, communicating to potential clients the value of services or products. Customers, such as a video that explains how to use a product Fundraising, such as for informing potential investors about the merits of a company, or generating capital for a charitable cause. Corporations, such as a video that shares a CEO's vision with his employees, or a video that warns employees against improper ethical behavior. Industrial videos have become more prevalent in the market than industrial films because of the lower cost of producing video content.
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