Continuity editing uses a guideline called the "30-degree rule" to avoid the appearance of jump cuts. The 30-degree rule advises that for consecutive shots to appear seamless and continuous in time, the camera position must vary at least 30 degrees from its previous position. Some schools would call for a change in framing as well (e.g., from a medium shot to a close up). The idea is to convey to the viewer a different point of view on the action but with the timeline of the action being continuous. Generally, if the camera position changes less than 30 degrees, the difference between the two shots is not substantial enough, and the viewer experiences the edit as a jump in the position of the subject rather than a change of point of view, which is jarring.
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