Graphic design in film

 

 

In recent years, the role of graphic design in film has become more established, with more and more directors recognising the importance visual artists play in bringing their visions to life. That said, graphic design in film still remains, for some reason, an underrated and unpopular career path. But why is that? Is it too competitive? Too reliant on connections? Impossible to find a way in?  To be honest, creating graphic design in film or television is a thankless one. It’s great for producers and directors to have graphic designers around because sourcing and using real products from actual brands would be a logistical nightmare (not to mention expensive), but if a designer is doing his/her job well, the average viewer won’t be able to tell that a job was done at all, or that it was done several times over