One of the pioneers of Dutch animation was Hungarian born filmmaker George Pal. He established a studio in Eindhoven in the 1930s and produced many refined animated commercials. Some of these films were shown as supporting programmes in cinemas and others, specifically commercials made for electronics company Philips, were distributed worldwide. Although George Pal lived in The Netherlands for a short period, his work raised the quality of Dutch animation. He influenced a generation of young Dutch animators who were inspired by his work and were educated in his studio. Just before the outbreak of the Second World War, George Pal left for Hollywood where he became well known for his feature films
Why Philips Radio?
Philips was one of the first companies to utilize Pal's films for advertising. Radio was the "TV" of the time, and Philips wanted to communicate the world-opening wonders of radio to people at theaters. Different kinds of music from around the world provided a perfect backdrop for Pal's animation, which works wonderfully when set to music. As with other animated musical cartoons, the animation was "scored" to perfectly match the music, beat for beat.Philips commissioned at least 10 Puppetoons between 1934 and 1939:
- Radio Valve Revolution (1934)
- Ether Ship (1934)
- The Little Broadcast (1935)
- Philips Cavalcade (1934-9?)
- Sleeping Beauty (1935)
- The Magic Atlas (1935)
- World's Greatest Show (1935)
- In Lamp Light Land (1935)
- The Big Broadcast of '38 (1937)
- Hoola Boola (1938?)
- The Ballet of Red Radio Valves (1938)
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